Social Media Image Sizes 2026 — Complete Cheat Sheet
The complete 2026 reference for every social media image size.
| Placement | Pixels | Ratio | |
|---|---|---|---|
| Vertical / Story / Shorts (most placements) Full-screen vertical — IG/TikTok/Shorts/Snap/WhatsApp |
1080×1920 | 9:16 | |
| Square feed post & profile Feed squares and most avatars |
1080×1080 | 1:1 | |
| Link preview (Open Graph) FB/LinkedIn/X link cards + og:image |
1200×630 | 1.91:1 | |
| Landscape video / thumbnail YouTube thumbnail, landscape posts |
1280×720 | 16:9 |
Every social media image size, 2026 — one chart
This is the complete, current reference: the recommended upload size (in pixels) and aspect ratio for every major placement across 23 platforms, verified for 2026. Click any placement for the full spec, safe zones, and a copy-ready size. Bookmark this page — all values are kept up to date.
| Placement | Pixels | Ratio |
|---|---|---|
| Instagram Ad | 1080×1080 | 1:1 |
| Instagram Highlight Cover | 1080×1920 | 9:16 |
| Instagram Images | 1080×1350 | 4:5 |
| Instagram Post | 1080×1350 | 4:5 |
| Instagram Profile Picture | 1080×1080 | 1:1 |
| Instagram Reel | 1080×1920 | 9:16 |
| Instagram Story | 1080×1920 | 9:16 |
YouTube
| Placement | Pixels | Ratio |
|---|---|---|
| Youtube Banner | 2560×1440 | 16:9 |
| Youtube Community Post | 1080×1080 | 1:1 |
| Youtube Profile Picture | 800×800 | 1:1 |
| Youtube Shorts | 1080×1920 | 9:16 |
| Youtube Thumbnail | 1280×720 | 16:9 |
TikTok
| Placement | Pixels | Ratio |
|---|---|---|
| Tiktok Ad | 1080×1920 | 9:16 |
| Tiktok Profile Picture | 1080×1080 | 1:1 |
| Tiktok Video | 1080×1920 | 9:16 |
| Placement | Pixels | Ratio |
|---|---|---|
| Facebook Ad | 1080×1080 | 1:1 |
| Facebook Cover Photo | 851×315 | 2.7:1 |
| Facebook Event Cover | 1920×1005 | 1.91:1 |
| Facebook Group Cover | 1640×856 | 1.91:1 |
| Facebook Post | 1200×630 | 1.91:1 |
| Facebook Profile Picture | 500×500 | 1:1 |
| Facebook Story | 1080×1920 | 9:16 |
X (Twitter)
| Placement | Pixels | Ratio |
|---|---|---|
| Twitter Card | 1200×628 | 1.91:1 |
| Twitter X Header | 1500×500 | 3:1 |
| Twitter X Profile Picture | 400×400 | 1:1 |
| Placement | Pixels | Ratio |
|---|---|---|
| Linkedin Ad | 1200×627 | 1.91:1 |
| Linkedin Banner | 1584×396 | 4:1 |
| Linkedin Post | 1200×627 | 1.91:1 |
| Linkedin Profile Picture | 400×400 | 1:1 |
| Placement | Pixels | Ratio |
|---|---|---|
| Pinterest Idea Pin | 1080×1920 | 9:16 |
| Pinterest Pin | 1000×1500 | 2:3 |
Threads
| Placement | Pixels | Ratio |
|---|---|---|
| Threads Image | 1080×1350 | 4:5 |
Bluesky
| Placement | Pixels | Ratio |
|---|---|---|
| Bluesky Banner | 1500×500 | 3:1 |
| Bluesky Post Image | 1200×675 | 16:9 |
| Bluesky Profile Picture | 1000×1000 | 1:1 |
Mastodon
| Placement | Pixels | Ratio |
|---|---|---|
| Mastodon Header | 1500×500 | 3:1 |
| Mastodon Post Image | 1280×720 | 16:9 |
| Mastodon Profile Picture | 400×400 | 1:1 |
Discord
| Placement | Pixels | Ratio |
|---|---|---|
| Discord Banner | 960×540 | 16:9 |
| Discord Profile Picture | 1024×1024 | 1:1 |
Twitch
| Placement | Pixels | Ratio |
|---|---|---|
| Twitch Banner | 1200×480 | 5:2 |
| Twitch Offline Banner | 1920×1080 | 16:9 |
| Twitch Profile Picture | 256×256 | 1:1 |
Snapchat
| Placement | Pixels | Ratio |
|---|---|---|
| Snapchat Ad | 1080×1920 | 9:16 |
| Placement | Pixels | Ratio |
|---|---|---|
| Whatsapp Status | 1080×1920 | 9:16 |
| Placement | Pixels | Ratio |
|---|---|---|
| Reddit Banner | 1920×384 | 5:1 |
Spotify
| Placement | Pixels | Ratio |
|---|---|---|
| Spotify Canvas | 1080×1920 | 9:16 |
| Spotify Playlist Cover | 640×640 | 1:1 |
SoundCloud
| Placement | Pixels | Ratio |
|---|---|---|
| Soundcloud Banner | 2480×520 | ~4.77:1 |
Podcast
| Placement | Pixels | Ratio |
|---|---|---|
| Podcast Cover Art | 3000×3000 | 1:1 |
Zoom
| Placement | Pixels | Ratio |
|---|---|---|
| Zoom Virtual Background | 1920×1080 | 16:9 |
| Placement | Pixels | Ratio |
|---|---|---|
| Email Header | 600 px | — |
Ads / Web
| Placement | Pixels | Ratio |
|---|---|---|
| Favicon | 16×16, 32×32, 48×48 | 1:1 |
| Google Display Ads | 300×250 | 6:5 |
| Og Image | 1200×630 | 1.91:1 |
How to use this chart
Design at the exact pixel size shown — never upscale a smaller file. Where a ratio is given (e.g. 9:16 for full-screen vertical, 1.91:1 for link previews), match it precisely so the platform does not crop or letterbox your image. For profile pictures, upload a square even when the platform displays a circle; the crop happens on their side. When in doubt, the larger value in a pair is the upload size and the smaller is the safe zone for text and logos.
FAQ
What is the most common social media image size?
1080×1920 px (9:16) for full-screen vertical video and Stories, and 1080×1080 px (1:1) for square feed posts and profile pictures. These two cover the majority of placements across Instagram, TikTok, YouTube Shorts, Facebook and Snapchat.
What size is a link-preview (Open Graph) image?
1200×630 px (1.91:1). This single size works for Facebook, LinkedIn and X link cards and is the recommended og:image dimension.
How often do these sizes change?
Most core sizes are stable year to year, but platforms occasionally adjust cover and banner dimensions (for example Facebook event covers moved to 1920×1005 in 2026). This chart tracks the current recommended values for 2026.
Should I upload at the exact size or larger?
Upload at the exact recommended size, or an exact multiple of the same ratio. Uploading a larger file at the correct aspect ratio is fine; uploading the wrong ratio forces the platform to crop or add bars.